Krummi personal Fitness And Wellbeing Services
KRUMMI – Personal Fitness & Wellbeing Services
Established in 2026, KRUMMI is an independent personal fitness and wellbeing service founded by Rif Evans, bringing together professional training, martial arts principles and a personal understanding of life's physical and emotional challenges.
I believe life is the real battle, and that everyone deserves the opportunity to develop their own strength, confidence and resilience.
A personal approach to fitness
My approach is built around M.B.S. — Mind, Body and Soul. Fitness is about more than physical strength. It's about movement, confidence, emotional wellbeing and finding balance in everyday life.
KRUMMI offers individual fitness coaching, strength and conditioning, martial arts-inspired movement, confidence building and personal wellbeing support.
Every programme is developed around the individual, their abilities, circumstances and personal goals.
Professional experience and understanding
I'm a qualified Level 2 and Level 3 personal trainer, martial arts instructor and trauma-informed coach, with experience in safeguarding, adaptive fitness, disability support and working with people who have complex individual needs.
My professional knowledge is supported by lived experience and an understanding that not every challenge is visible.
I don't believe in judgement, unrealistic promises or expecting everyone to follow the same path.
The meaning behind KRUMMI
KRUMMI is the Icelandic word for raven, reflecting my Nordic family roots.
The raven symbolises intelligence, adaptability, resilience and survival — qualities that reflect my approach to fitness and wellbeing.
Strength. Discipline. Resilience. Purpose.
Whether you're looking to improve your physical fitness, rebuild confidence or find a more personal approach to wellbeing, KRUMMI starts with understanding you.
Train your body. Strengthen your mind. Build your future.
Contact Rif Evans to discuss personal fitness and wellbeing sessions.
KRUMMI is an independent self-employed service operated by Rif Evans, separate from Vikingur Nordic Roots MMA Adaptive Fitness CIC.